Keynote presentation tips, Guy Kawasaki the 10-20-30 rule
How to give a successful presentation? Some basic tips from the former Apple Mac chief evangelist: 10 slides, in 20 minutes, with font size 30+.
[youtube=http://youtube.com/watch?v=liQLdRk0Ziw]
Mind you, the whole 10-20-30 video is also accessible and downloadable in a more friendly presentation style (e.g. no self-polishing repetition of ‘I’ll give you and algorithm’) from 2004 and is hosted by the Stanford Technology Ventures Program, Entrepreneurship Education Resources.
The 10 slides, e.g. for a startup looking for venture capitalists could cover the following areas:
- title
- problem
- solution
- business model
- underlying magic
- marketing and sales
- comptetion
- team
- projections
- status and timeline
Interestingly enough, Mike Kruckenberg gives a slightly different interpretation of Guy’s 10-20-30 in his summary of Guy Kawasaki’s speech at 2007 MySQL Conference (The Art of Innovation). According to Mike’s account, 10 stands for 10 minute setting up (”10 minutes for setup, leave 20 minutes for discussion, 30 point font”) rather than 10 slides. Has Guy changed his own mantra?
I work for Guy Kawasaki. Thanks for your comments about Guy and the links!
Mary-Louise
http://blog.guykawasaki.com/