Archive for March 31st, 2008

How Active Are Your Small Business Owners on the Web?

Check out the Small Business Profile Analysis of Forrester Groundswell. It’s great for your search, mobile, social media, or video marketing pitch, so you can easily include it in your keynote.
Now, if you are here, you are surely targeting small (and medium) businesses, but you are not sure how they behave on the internet. How […]

Groundswell Mondays for Social Media Strategists: Web Activeness Levels

Josh Bernoff at Forrester Research promised an exciting new Monday session series for marketers: data of Groundswell shared for free.
In the first data chart, they will have a look at the Social Technographics Profile of small business owners. (This is from the case study for Constant Contact, from Groundswell Chapter 7). If you ask what […]

Google Video Ads in Search Results: Video AdWords in the Search Network

Back in February, 2008, there was a major hype around Google Video Ads appearing in search results pages. Nobody knew what these new ads looked like, we only knew what Marissa said about them. Now more and more users are noticing the new Video AdWords Search ad format in the sponsored links column on the […]

Flickr Gets Videos in a Week?

Flickr turning into a photo and VIDEO sharing site: these must be the countdown days. I am really excited to see video uploaders’ reactions, so I keep checking back the flickr blog - in vain. :)
I hope they are gonna be faster with the Flickr video than Yahoo was with their Panama project… Or not. […]