John Warmbrodt, a 25 year-old Missouri grad student, has made a long study with the aim to map vloggers’ community. The title of his 91 page thesis is An Exploratory Study of the Videoblogger’s Community. In his abstract he is stating that “A social network analysis of the linking patterns of 74 personal vloggers was […]
Gatineau (a Canadian analytics software bought up by Microsoft) has been discussed in the blogosphere since January, when Ian Thompson has confirmed the rumour that ‘yes, a free web analytics tool is coming from Microsoft.’ The Google Analytics rival is integrated with adCenter and the MS advertiser toolset in general.
Well it is still coming, and […]
Cell Video Paradise
Access to video content is still very limited and way to slow: this is exactly what vTap, which is a trademark of Veveo, is building on providing solutions for Edge-frustrated users on the new iPhone, or Microsoft Mobile people on the go. But there will soon be services for Java-enabled phones from Nokia, […]
With all the tectonic movements in the competitive landscape of advertising agencies, huge acquisitions took place between April 13 and May 18 in 2007. The incomplete calendar excerpt from the Minefield of Mergers and Acquisitions in interactive advertising is as follows:
pure ad serving DoubleClick: Google for $3.1bn (April 13, 2007)
Right […]