Google Official blog has started its lobby against a potential Yahoo buy-up by Microsoft. Yes, it is and will be a continuous anti-trust shouting game between Microsoft and Google. It is clear that Microsoft would be a super mega software - internet empire with Yahoo, and it is also clear that Microsoft won’t stop courting […]
John Warmbrodt, a 25 year-old Missouri grad student, has made a long study with the aim to map vloggers’ community. The title of his 91 page thesis is An Exploratory Study of the Videoblogger’s Community. In his abstract he is stating that “A social network analysis of the linking patterns of 74 personal vloggers was […]
Getting the statistics of how many times your video was viewed can be quite confusing if you do not have a solid definition on what counts as a view: a full view, or just a partial one, or at least the half of it, and what about different IP addresses? If you wish to monitor […]
With all the tectonic movements in the competitive landscape of advertising agencies, huge acquisitions took place between April 13 and May 18 in 2007. The incomplete calendar excerpt from the Minefield of Mergers and Acquisitions in interactive advertising is as follows:
pure ad serving DoubleClick: Google for $3.1bn (April 13, 2007)
Right […]